Evidence Driven Impact
Welcome to the home of healthcare behaviour change
Shift behaviour across clinicians, patients, and internal teams with evidence‑based behavioural science delivered through strategic market research, workshops, training, and communications
Trusted by leading and emerging healthcare brands









Why You're Here
- You’re here because ticking compliance boxes and commissioning traditional research isn’t enough to launch and grow a healthcare product in ANZ – you need to know it will work in the real world.
- We’re the only team of specialist healthcare researchers in ANZ who are also behaviour change specialists, delivering Behaviour Change Research, trainings, strategic workshops, and communications optimisation.
- Unlike traditional healthcare market research agencies and medical market research companies that stop at what people say, our evidence‑based behavioural science helps change what clinicians, patients, and teams actually do.
- If you’re weighing up healthcare market research companies, you’re not just choosing a supplier – you’re choosing between traditional research and Behaviour Change Research. See how we work to make that difference real for ANZ brands like yours.
Our Behaviour Change Services
Strategic Market Research
- Quantitative Research
- Qualitative Research
- Interventions
- Quick Polls
- Tracking
Consulting Workshops
- Journey Mapping
- Strategy & Tactics
- Themed Wargaming
- Advisory Board Facilitations
Communications & Delivery
Comms Optomisation:
- E-detailers/ detail aids
- Emails/ dinner invites
- PBAC submissions
Behavioural Science Trainings for Teams:
- Sales
- Marketing
- Leadership
- Market Access
Why choose The Insights Loop?
We combine deep healthcare knowledge with our range of behavioural science-driven tools and processes to deliver insights that are more accurate, reflective and ultimately drives greater traction versus traditional research.
What our Sydney & Melbourne clients say
Specialist Research
You guys get it and have absolutely nailed this. So, thank-you and well done.
– Marketing Manager
Strategy Workshopping
On behalf of myself and the wider team involved, I would again like to sincerely thank you .
The day was engaging and thought provoking thanks to the application of the key behavioural science concepts that got us thinking differently...The output will support the development of the strategy.
- Senior Brand Manager
Sales Rep Training
Firstly, a huge thank you for such a great session!
We received great feedback from the team with 97% rating the session as Excellent/Good.
- Senior Product Manager
Are you looking to launch a new drug, vaccine or medical device? Or grow an existing product?
Patient Research - 2023
I can’t believe this much (insight) came from just 18 interviews?! ...There are so many good ideas here. You’ve given us a lot of food for thought – great job and well done.
- Medical Director
Get in Touch
Ready to accelerate results and achieve your goals—while saving time, budget and effort?
Connect with our team today to discover how tailored solutions can unlock growth for your business.
