Welcome

We're helping ANZ healthcare marketers  achieve their commercial aims quicker, at lower costs and with lower effort - all while improving patients' lives. We're looking forward to helping you do the same.

Happy Clients of All Sizes

Why You're Here

  • You're here because launching and manging your healthcare product isn't just about ticking boxes – it's about ensuring you do it right. Right doesn't just mean in-line with compliance requirements, it's also about working smarter.
  • That's where we come in. With our unique blend of behavioural science, AI, and strategic insights, we're here to transform challenges into opportunities.
  • Welcome to a place where research isn't just a task – it's the key to unlocking your success in the dynamic ANZ healthcare landscape

 

Our Services

Behavioural Market Research

Behavioural Market Research

  • Quantitative Research
  • Qualitative Research
  • Interventions
  • Quick Polls
  • Tracking
Tailored Workshops & Consulting

Tailored Workshops & Consulting

Journey Mapping

Themed Wargaming

Advisory Board Facilitation

Patient Compliance Consulting

Communications & Delivery Optomisation

Communications & Delivery Optomisation

Comms Optomisation:

  • E-detailers/ detail aids
  • PBAC submissions
  • Emails

Behavioural Science Trainings

  • Marketing Teams
  • Sales Reps

Why choose The Insights Loop?

We combine deep healthcare knowledge with our range of behavioural science-driven and AI tools to deliver research insights that are more accurate, reflective and will ultimately drive greater traction in less time, versus traditional research.

GET TO KNOW OUR TEAM

What our Sydney & Melbourne clients say

Shot of smiling young businesswoman using her laptop while sitting at office desk and working online.

Specialist Research

You guys get it and have absolutely nailed this. So, thank-you and well done.       

– Marketing Manager

Group of people listening to a presentation. Man holding tablet and handling the workshop like a pro while speaking on seminar for professional development and team building

Strategy Workshopping

On behalf of myself and the wider team involved, I would again like to sincerely thank you .

The day was engaging and thought provoking thanks to the application of the key behavioural science concepts that got us thinking differently...The output will support the development of the strategy.

- Senior Brand Manager

man standing in front of people sitting beside table with laptop computers

Sales Rep Training

Firstly, a huge thank you for such a great session!

We received great feedback from the team with 97% rating the session as Excellent/Good.

- Senior Product Manager

Are you looking to launch a new drug, vaccine or medical device? Or grow an existing product?

Patient Research - 2023

I can’t believe this much (insight) came from just 18 interviews?! ...There are so many good ideas here. You’ve given us a lot of food for thought – great job and well done.

- Medical Director

Get in Touch

We are here to help you reach your commercial objectives faster; saving you time, budget and effort in the process.

Reach out today, and let's grow your business together.

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